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Know if your business is ready to sell online — before you spend on it.

Trackrr is a short AI diagnostic built for Indian MSMEs. Answer a few questions about your business and get a readiness scorecard, with what to fix first, sent straight to your WhatsApp.

Get your readiness score Takes about 5 minutes · No cost to check
Sample scorecard 28 / 40
28/40
Not ready Needs work Ready
This is what ABC Company, a business selling snacks and packaged food, scored — mostly held back by missing compliance and weak product photos.

What actually gets checked

Compliance

FSSAI, GST, and category-specific approvals like AYUSH, BIS or CDSCO where they apply — the hard blockers that stop a launch cold.

Listing & photos

Whether your product pages and images have what a buyer needs to trust and complete a purchase.

Operations

Whether you can actually fulfil orders once they start coming in — packaging, shipping, and day-to-day fulfilment.

Growth readiness

Whether the business is set up to scale past its first sales, not just survive them.

How it works

01

Tell us about your business

A short form, tailored to your category — food, cosmetics, apparel, electronics, and more.

02

Trackrr runs the diagnostic

Your answers are checked against e-commerce readiness benchmarks built for MSMEs like yours.

03

Get your scorecard on WhatsApp

A clear score, what's blocking you, and what to fix first — no jargon.

What your report looks like

Every category gets its own score, ranked so you know what to fix first — not just a pass or fail.

Sample report ABC Company
Compliance
5/10
Listing & photos
6/10
Operations
8/10
Growth readiness
9/10
Overall: 28/40 — Needs work. Top priority: get FSSAI and GST documentation in order before listing anywhere.

Why we started this

Most MSMEs we spoke to didn't fail online because their product was bad. They failed because nobody told them what "ready" actually meant — a missing FSSAI number, a product photo that didn't build trust, no real plan for handling orders once they started coming in. Small, fixable things, found too late.

Trackrr exists to catch those gaps before they cost you a launch, a marketplace rejection, or a customer's trust — in five minutes, for free, before you spend a rupee on going online.

Find out where your business actually stands

Free to check. Takes five minutes. Your scorecard lands on WhatsApp.

Get your readiness score